How to Target Actively Hiring Companies?
Here’s an intuitive thought: a company that is actively hiring is already telling you that they have a hiring need.
We only need to figure out which companies are keen to outsource their hiring needs and which want to do it in-house.
Some staffing companies are experts in IT roles and some are in manufacturing roles. Depending on their business expertise, companies can narrow down their Ideal customer profile and target the right companies for their business.
That brings us to:
How to Find Actively Hiring Companies?
There are multiple ways to do this:
One approach is to use the ‘Actively Hiring’ checkbox on Crunchbase to filter out companies. They define the feature as “Companies that have at least one active job posting, powered by Jobbio”.
This approach, while useful, doesn’t allow you to filter out companies based on Number of Job Openings, Job Type and Job Domain. Which brings us to the second approach:
Monitoring Job Boards
Job postings on these boards can be scraped to identify which companies are actively recruiting along with parameters such as Job Domain (IT, Manufacturing, etc.) and Type (Full-time, Part-time, Contract, etc.). LinkedIn is an excellent resource for identifying actively hiring companies allowing users to filter by Job Type, Experience level, Job function & Title.
While these job boards can be scraped, the process requires some technical understanding of scraping and takes up a lot of time. Not to mention the additional time required to find decision makers within shortlisted companies, extracting their contact information and engaging them.
Let’s look at how you can do this manually vs. how you can do this with Zebrista
(Spoiler Alert: Zebrista with its automated approach takes the cake🎂)
Assuming a SDR hourly cost of 30$, engaging 75 new prospects and re-engaging 75 prospects, the analysis below shows time and $ savings for each step.
The analysis assumes that you are using a single tool to automate the entire process - a tool like Zebrista. If not then every tool would require its own setup time.
(Visit https://zebrista.com/ to know more about Zebrista, a Sales automation tool.)
It would take 15 hours more than an entire work week (~45 hours) to engage 75 prospects and re-engage 75 prospects manually, if you work like a robot, with a great laptop, without making any mistakes.
With Zebrista, you:
- Reduce manual outreach activity time by ~90% [90.00%👆]
- Get back more than a second full work week for each SDR [56.25 hours👆]
- Save up to nearly 1.5 times of a SDR salary [1.25👆]
It takes about 5 minutes to set this up:
- Start with our workflow template to target actively hiring companies
- Setup LinkedIn and Email accounts
- Set qualification filters
- Activate the workflow
- Grab a coffee while Zebrista works for you
Zebrista enables you to automate your entire workflow at a fraction of the cost while saving time for your SDRs as well.